A brief history of events 👉
Or, if you want the Official™️ document 👇
Senior Designer @ HelloFresh - Current Role
Creative Director; Senior AD @ Audo
Directed company through major rebrand and repositioning strategy— from Dormzi to Audo
Launched new Audo brand and product through marketing campaigns & assets, growing unique user sign-ups by 390%
Built the new audo.com web design and experience
Oversaw visual brand comms. across marketing and product, evolving & refining brand guidelines and toolkits in iteration
Senior Art Director @ RAPP
Led concept & design development on key PayPal features & partnerships to convert and retain users
Leveraged 1st part data to create strategic, personalized CRM content
Gave the Philips Lumify landing page a new look
Art Director @ Weber Shandwick
Brought the migraine experience to life with Excedrin
Created proprietary Stella Artois sweater 2-pack that brought neighbors together
Placed 2nd in Cannes Young Lions 2020 PR category for CureSearch work
Designed freshly squeezed merch for Bud Light Lemonade
Proved to the world that BONV!V > White Claw
Directed weekly creative brainstorms across A-B team to pitch proactive ideas (like the PCJ holiday pjs)
Associate Art Director @ TBWA\Chiat\Day
Illustrated real-life patient stories through Mayo Clinic
Turned data into art with BNY Mellon
Developed strategic campaign platform for eos Crystal product launch
Humanized the banking experience with TD Bank
Created account-winning work for Hilton’s AOR business
Art Direction Intern @ Merkley + Partners
Designed print, in-store, point-of-sale for Mercedes-Benz
Concepted & designed social content calendar for Florida’s Natural
Art Direction & Design Intern @ iris Worldwide
Pulled a double-duty in both AD and design when our designer’s visa fell through 😮💨
Supported with art direction & ideation on Diageo, T-Mobile, and Samsung